840-423 · Question #48
Which two statements are true? (Choose two.)
The correct answer is A. Customers expect a proposal to include solution elements from Cisco and/or partners B. Channel partners may propose a solution that has products from Cisco and other vendors. Options A and B are correct because they accurately reflect how Cisco's channel model operates: customers purchasing through Cisco's ecosystem expect proposals to draw from Cisco's portfolio and/or its certified partners, and those partners are explicitly permitted - even…
Question
Which two statements are true? (Choose two.)
Options
- ACustomers expect a proposal to include solution elements from Cisco and/or partners
- BChannel partners may propose a solution that has products from Cisco and other vendors
- CCisco should be the prime contractor where possible
- DCisco and its partners should propose the latest features, to keep the customer ahead of needs
How the community answered
(51 responses)- A80% (41)
- C6% (3)
- D14% (7)
Explanation
Options A and B are correct because they accurately reflect how Cisco's channel model operates: customers purchasing through Cisco's ecosystem expect proposals to draw from Cisco's portfolio and/or its certified partners, and those partners are explicitly permitted - even expected - to include non-Cisco vendor products when it best serves the customer's needs.
Option C is incorrect because in Cisco's channel model, the partner typically serves as the prime contractor, not Cisco itself; Cisco acts as the vendor behind the partner-led engagement, which is the whole point of the channel model.
Option D is incorrect because the guiding principle is to propose solutions that meet current and near-term customer needs - not to push the latest features for their own sake, which could lead to over-engineering or unnecessary cost.
Memory tip: Think "A and B = About the Buyer and Breadth of vendors." The channel model is customer-centric (A) and vendor-flexible (B). C fails because it confuses Cisco's role with the partner's role, and D fails because "latest ≠ right fit."
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