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ITIL · Question #55

Which of the following identify the purpose of business relationship management? 1. To establish and maintain a business relationship between service provider and customer 2. To identify customer need

The correct answer is A. Both of the above. Business relationship management (BRM) serves two core purposes: establishing the provider-customer relationship and identifying customer needs to ensure the provider can meet them.

Processes

Question

Which of the following identify the purpose of business relationship management? 1. To establish and maintain a business relationship between service provider and customer 2. To identify customer needs and ensure that the service provider is able to meet

Options

  • ABoth of the above
  • B1 only
  • C2 only
  • DNeither of the above

How the community answered

(24 responses)
  • A
    92% (22)
  • C
    4% (1)
  • D
    4% (1)

Why each option

Business relationship management (BRM) serves two core purposes: establishing the provider-customer relationship and identifying customer needs to ensure the provider can meet them.

ABoth of the aboveCorrect

ITIL defines the purpose of BRM as both establishing and maintaining a business relationship between the service provider and customer, and identifying customer needs and ensuring the service provider is able to meet those needs. Both statements are explicitly part of the BRM purpose definition and must be considered together.

B1 only

Statement 1 alone is incomplete - identifying and fulfilling customer needs is equally fundamental to BRM's purpose.

C2 only

Statement 2 alone is incomplete - the relationship establishment and maintenance component is equally fundamental to BRM's purpose.

DNeither of the above

Both statements are correct and together define the full purpose of BRM as documented in ITIL.

Concept tested: ITIL business relationship management purpose

Source: https://www.axelos.com/certifications/itil-service-management/itil-4-foundation

Topics

#business relationship management#customer needs#service provider#BRM purpose

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