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HPE2-W07 · Question #54

You want to determine if a customer is a good prospect to an Aruba Meridian and beacon solution. What is one topic that you should discuss?

The correct answer is D. how the company is seeking to improve customer satisfaction scores and the role of mobile apps. D is correct because Aruba Meridian is a location-based services platform that uses BLE beacons to power indoor wayfinding, proximity notifications, and location-aware mobile apps - all aimed at improving the customer/visitor experience. A prospect who wants to boost customer…

Identify Target Customers

Question

You want to determine if a customer is a good prospect to an Aruba Meridian and beacon solution. What is one topic that you should discuss?

Options

  • Ahow much time IT staff members spend performing basic troubleshooting and whether this
  • Bhow IT prioritizes unified management and integrating wired and wireless access
  • Chow concerned the customer is about ensuring that only authorized employees can access the
  • Dhow the company is seeking to improve customer satisfaction scores and the role of mobile apps

How the community answered

(36 responses)
  • A
    6% (2)
  • B
    14% (5)
  • C
    3% (1)
  • D
    78% (28)

Explanation

D is correct because Aruba Meridian is a location-based services platform that uses BLE beacons to power indoor wayfinding, proximity notifications, and location-aware mobile apps - all aimed at improving the customer/visitor experience. A prospect who wants to boost customer satisfaction through mobile engagement is an ideal fit for a Meridian solution.

Why the distractors are wrong:

  • A (IT troubleshooting time) points toward a network management or helpdesk solution, not a beacon/location platform.
  • B (unified wired/wireless management) describes a networking infrastructure pitch - solutions like Aruba Central, not Meridian.
  • C (access control for authorized employees) is an access security concern, pointing toward something like Aruba ClearPass, not a customer-facing location service.

Memory tip: Think "Meridian = Mobile experience for customers." Beacons are invisible to IT staff - they shine outward toward visitors, shoppers, and patients navigating a space with their phones. If the conversation centers on customers and mobile apps, Meridian belongs in the pitch.

Topics

#Sales Qualification#Meridian and Beacons#Location-Based Services#Customer Experience

Community Discussion

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