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810-440 · Question #88

What are two customer goals and objectives driven by their value proposition? (Choose two.)

The correct answer is A. Bring digital value to customers, suppliers, partners (ease of doing business). C. Transform the customer experience. Customer goals and objectives, when driven by a strong value proposition, focus on enhancing digital interactions and transforming the overall customer experience.

Executing the Business Architecture Approach

Question

What are two customer goals and objectives driven by their value proposition? (Choose two.)

Options

  • ABring digital value to customers, suppliers, partners (ease of doing business).
  • BReduce the sales force and customer interaction.
  • CTransform the customer experience.
  • DReduce Operating Expenses and increase Capital Expenditures.

How the community answered

(29 responses)
  • A
    86% (25)
  • B
    3% (1)
  • D
    10% (3)

Why each option

Customer goals and objectives, when driven by a strong value proposition, focus on enhancing digital interactions and transforming the overall customer experience.

ABring digital value to customers, suppliers, partners (ease of doing business).Correct

Bringing digital value and improving the ease of doing business for customers, suppliers, and partners directly aligns with a value proposition aimed at improving operational efficiency and stakeholder relationships.

BReduce the sales force and customer interaction.

Reducing the sales force and customer interaction typically leads to a poorer customer experience, which contradicts the goals of a strong value proposition.

CTransform the customer experience.Correct

Transforming the customer experience is a primary objective of many value propositions, as it directly influences customer satisfaction, loyalty, and brand perception.

DReduce Operating Expenses and increase Capital Expenditures.

While reducing Operating Expenses is a common business goal, increasing Capital Expenditures is a financial decision, not a direct customer-facing objective driven by their value proposition.

Concept tested: Business value propositions and customer goals

Topics

#customer goals#business objectives#value proposition#customer experience

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