810-440 · Question #149
Which option is a recommended activity that is important for outcome selling?
The correct answer is B. Have strategic value-based discussions with management. For effective outcome selling, it is crucial to engage management in strategic value-based discussions to align solutions with their business objectives and desired outcomes.
Question
Which option is a recommended activity that is important for outcome selling?
Options
- AUse a checklist to cover all renewal needs.
- BHave strategic value-based discussions with management.
- CAsk questions until you have filled out the required tool checklist.
- DIdentify which services are associated with a Cisco product.
How the community answered
(33 responses)- A6% (2)
- B88% (29)
- C3% (1)
- D3% (1)
Why each option
For effective outcome selling, it is crucial to engage management in strategic value-based discussions to align solutions with their business objectives and desired outcomes.
Using a checklist for renewal needs is a tactical activity, important for operations, but it does not represent the strategic, value-driven approach central to outcome selling.
Outcome selling focuses on delivering specific, measurable business results for the customer, and engaging management in strategic, value-based discussions ensures that proposed solutions directly address their high-level objectives and desired outcomes. This approach moves beyond product features to focus on the business impact.
Filling out a required tool checklist is a process-oriented task and does not inherently reflect a strategic, outcome-focused interaction with the customer.
Identifying associated services is product-centric knowledge, which is a component of a solution, but it doesn't define the strategic customer engagement required for outcome selling.
Concept tested: Outcome selling best practices
Topics
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