Which term describes how an organization defines and communicates how it will achieve its vision through the use of digital technology?

Question

Options

• ADigital transformation
• BDigital business
• CDigital organization
• DDigital strategy

• A
  6% (3)
• B
  2% (1)
• C
  4% (2)
• D
  87% (41)

Explanation

Digital strategy (D) is the correct answer because a strategy, by definition, is a plan for how an organization will achieve a goal - in this case, its vision using digital technology. It sits above execution and defines the roadmap, priorities, and approach.

• A (Digital transformation) refers to the process of change itself - the ongoing journey of adopting digital tools and shifting culture/operations - not the plan that guides it.
• B (Digital business) describes a type of organization whose core model relies on digital technologies, not a planning or communication framework.
• C (Digital organization) describes the structure or characteristics of a digitally mature company, not how it defines its path forward.

Memory tip: Think of strategy = the plan (what, how, when). When you see words like "defines," "communicates," or "how to achieve," you're looking for a strategy - the document or framework that answers those questions before action begins.

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