BA-201 · Question #65
Universal Containers is planning to implement Commerce Cloud to sell more products. The business analyst working on this project has gathered requirements and is translating them into user stories…
The correct answer is B. Customer experience. User stories are written from the perspective of the end user and should articulate the value or experience the user gains. Sales margins (A) are a business metric and outcome, not a user-facing need. Product functionality (C) is a technical or feature-centric focus that…
Question
Universal Containers is planning to implement Commerce Cloud to sell more products. The business analyst working on this project has gathered requirements and is translating them into user stories. What should the user story focus on?
Options
- ASales margins
- BCustomer experience
- CProduct functionality
How the community answered
(34 responses)- A6% (2)
- B91% (31)
- C3% (1)
Explanation
User stories are written from the perspective of the end user and should articulate the value or experience the user gains. Sales margins (A) are a business metric and outcome, not a user-facing need. Product functionality (C) is a technical or feature-centric focus that describes what the system does rather than what the user experiences. Customer experience (B) is the correct focus because Commerce Cloud is a customer-facing platform, and user stories should capture what the customer wants to accomplish and why, enabling the team to design solutions that genuinely serve user needs rather than just checking off feature boxes.
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