Campaign Member can be associated with which two objects? Choose 2 answers

The correct answer is C. Lead D. Contact. In Salesforce, a Campaign Member is a junction object that links a Campaign to either a Lead or a Contact. These are the only two standard objects that can be added as Campaign Members. Leads represent prospective customers who have not yet been converted, while Contacts represen

Submitted by krish.m· Apr 18, 2026Sales and Marketing Applications

Question

Options

AAccount
BOpportunity
CLead
DContact

How the community answered

(28 responses)

A
4% (1)
B
4% (1)
C
93% (26)

Explanation

In Salesforce, a Campaign Member is a junction object that links a Campaign to either a Lead or a Contact. These are the only two standard objects that can be added as Campaign Members. Leads represent prospective customers who have not yet been converted, while Contacts represent individuals tied to existing Accounts. Account (A) and Opportunity (B) cannot be directly associated with Campaign Members; opportunities are linked to campaigns via the 'Primary Campaign Source' field instead.

Topics

#Campaigns#Campaign Members#Lead object#Contact object

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