Which tool enables stakeholders to visualize the process that enables them to reach the target state of the business?

Question

Options

• Abusiness model canvas
• Bcustomer journey map
• Cbusiness roadmap
• Dbusiness motivation model

• A
  3% (1)
• C
  94% (29)
• D
  3% (1)

Explanation

A business roadmap (C) is specifically designed to visualize the sequence of steps, milestones, and initiatives that will move an organization from its current state to a desired target state - making it the right tool for stakeholders to see how the business will get where it needs to go.

• A (Business Model Canvas) describes how a business currently creates and delivers value - it's a snapshot of the business model, not a path to a future state.
• B (Customer Journey Map) traces a customer's experience interacting with a product or service - it focuses on touchpoints, not organizational transformation.
• D (Business Motivation Model) captures why an organization does what it does (mission, vision, goals, strategy) - it defines direction and rationale, but doesn't lay out the process to get there.

Memory tip: Think of a roadmap literally - it shows you the route from point A to point B. When a question asks about visualizing the process to reach a target state, that's your cue: roadmap = route to the destination.

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