A customer wants to invest in a reliable network, data center, and collaboration solution with no ROI investigation. Which engagement maturity level is appropriate for this customer?

Question

Options

• APartial business engagement
• BBusiness-first engagement
• CMulti-domain engagement
• DDomain-specific engagement

• A
  77% (20)
• B
  12% (3)
• C
  8% (2)
• D
  4% (1)

Explanation

Partial business engagement is correct because the customer spans multiple technology domains (network, data center, and collaboration) - indicating they've moved beyond single-domain thinking - but their refusal to conduct an ROI investigation shows they haven't fully committed to a business-outcomes-driven approach. Partial business engagement captures this "in-between" state: broader than one domain, but not yet business-justified.

Why the distractors are wrong:

• B (Business-first): Requires the customer to prioritize ROI and business outcomes before selecting solutions - the opposite of what this customer wants.
• C (Multi-domain): Implies a mature, holistic engagement that typically includes full business alignment and ROI validation across all domains.
• D (Domain-specific): Applies when the customer focuses on a single technology area; this customer wants three domains covered simultaneously.

Memory tip: Think of the levels as a ladder - Domain-specific (one tech silo) → Partial business (multiple domains, but no ROI) → Business-first (ROI drives everything) → Multi-domain (fully aligned, ROI + breadth). "No ROI + multiple domains" lands you squarely on the second rung: Partial.

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