At which phase of the customer journey does the Cisco Business Architect begin the engagement?

The Business Vision phase is the initial stage where the Business Architect collaborates with customers to understand their strategic objectives, challenges, and desired future state, establishing the foundational alignment for all subsequent solution development. This foundational understanding ensures that technology solutions are purpose-built to support the customer's high-level business direction and long-term aspirations.

Business Solutions comes later, after the vision is established and capabilities are assessed, focusing on specific technology implementations to meet defined needs.

Business Capabilities are identified and assessed after the vision is defined, determining what the business needs to achieve its vision and how it currently performs.

Business Development is a broader, ongoing process for growth and market expansion, not a specific phase where the architect begins engagement for solution design with a client.