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810-440 · Question #45

Which two options comprise information you need to achieve a successful outcome-based sales? (Choose two.)

The correct answer is A. How stakeholders receive information and what information they want to receive. C. The stakeholder influencers, decision makers, and participating individuals throughout the. To achieve successful outcome-based sales, it's crucial to understand both how stakeholders consume information and their specific information needs, as well as identifying all key individuals involved in the decision-making process.

Executing the Business Architecture Approach

Question

Which two options comprise information you need to achieve a successful outcome-based sales? (Choose two.)

Options

  • AHow stakeholders receive information and what information they want to receive.
  • BWhat information is communicated to stakeholders in a timely fashion.
  • CThe stakeholder influencers, decision makers, and participating individuals throughout the
  • DThe degree of affinity stakeholders have related to risk.

How the community answered

(59 responses)
  • A
    93% (55)
  • B
    3% (2)
  • D
    3% (2)

Why each option

To achieve successful outcome-based sales, it's crucial to understand both how stakeholders consume information and their specific information needs, as well as identifying all key individuals involved in the decision-making process.

AHow stakeholders receive information and what information they want to receive.Correct

Understanding how stakeholders receive and what information they want helps tailor communication strategies and ensure the value proposition resonates effectively with each audience, which is key for an outcome-based approach.

BWhat information is communicated to stakeholders in a timely fashion.

While timely communication is important, it describes a method of communication rather than information needed to structure an outcome-based sale itself.

CThe stakeholder influencers, decision makers, and participating individuals throughout theCorrect

Identifying all stakeholder influencers, decision makers, and participants is fundamental for navigating complex sales cycles and ensuring all relevant parties are engaged and their concerns addressed to achieve a successful outcome.

DThe degree of affinity stakeholders have related to risk.

While understanding risk affinity can be helpful, it is a secondary characteristic of stakeholders and not a primary component of the foundational information required for outcome-based sales success.

Concept tested: Outcome-based sales stakeholder analysis

Topics

#outcome-based sales#stakeholder analysis#information needs

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