A project team is working on a product that is planned for multiple iterations. They are delivering incremental value. When should the value be demonstrated?

Waiting until full development is completed contradicts the iterative nature of agile, delaying feedback and the ability to adapt.

While sponsor approval is important, the demonstration of value should happen regularly, not just contingent on a single approval event.

Demonstrating only after a 'major feature' is completed is less frequent than optimal in agile and might still delay feedback compared to end-of-iteration demonstrations.

In agile methodologies, particularly Scrum, value is demonstrated at the end of each iteration (Sprint) during the Sprint Review. This regular demonstration ensures continuous feedback from stakeholders, allows for inspection of the increment, and enables adaptation of the product backlog based on feedback, embodying the principle of incremental delivery.