PFMP · Question #630
Your CEO was fired because of a decline in the company's profits by the Board of Directors. They have now hired a new CEO, who plans to re-shape the portfolio and has changed the company's strategic…
The correct answer is A. Determine the overall impact to the portfolio performance. When organizational strategy changes significantly-especially due to a new CEO overhauling the company's direction-the portfolio manager's first and most important step is to determine the overall impact to the portfolio. This comprehensive assessment establishes a baseline…
Question
Your CEO was fired because of a decline in the company's profits by the Board of Directors. They have now hired a new CEO, who plans to re-shape the portfolio and has changed the company's strategic goals and objectives. The new CEO will continue the existing product line of soap products that the company has manufactured for the past 50 years but now will manufacture new products to focus on the baby boomer generation as they retire but desire to maintain a youthful appearance. It also will offer other products to new high school and college graduates who want to appear older. As the portfolio manager you should:
Options
- ADetermine the overall impact to the portfolio performance
- BDetermine investment requirements to move to these markets
- CAssess the competencies of the existing staff to support these new products
- DEvaluate whether the new products can be outsourced to reduce time to market
How the community answered
(27 responses)- A78% (21)
- B7% (2)
- C11% (3)
- D4% (1)
Explanation
When organizational strategy changes significantly-especially due to a new CEO overhauling the company's direction-the portfolio manager's first and most important step is to determine the overall impact to the portfolio. This comprehensive assessment establishes a baseline understanding of how the new strategy affects every current component: which remain viable, which require modification, which should be terminated, and what gaps exist. Only after this holistic impact assessment can the portfolio manager meaningfully address investment requirements (B), staff competency gaps (C), or outsourcing opportunities (D). Options B, C, and D are valid downstream activities but are specific analyses that logically follow and are informed by the broader portfolio impact assessment in Option A.
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