ASQ
CSSBB · Question #4
Customer segmentation refers to:
The correct answer is B. grouping customers by one or more criteria. See the full explanation below for the reasoning.
Define Phase
Question
Customer segmentation refers to:
Options
- Adividing a particular customer into parts that are more easily understood
- Bgrouping customers by one or more criteria
- Cmaintaining secure customer listings to minimize communication among them
- Deliminating or "cutting off" customers with poor credit history
How the community answered
(32 responses)- A9% (3)
- B84% (27)
- C3% (1)
- D3% (1)
Topics
#customer segmentation#voice of customer#customer classification#market segmentation
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