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820-427 · Question #4

What two statements correctly describe vision or mission? (Choose two.)

The correct answer is A. A mission is a statement of the purpose of a company. B. A vision is what a company wants to become in the mid-term or long-term future. A is correct because a mission statement defines why an organization exists - its core purpose (e.g., "To organize the world's information"). B is correct because a vision statement describes a desired future state - where the organization aspires to be long-term (e.g., "To be…

Business Acumen

Question

What two statements correctly describe vision or mission? (Choose two.)

Options

  • AA mission is a statement of the purpose of a company.
  • BA vision is what a company wants to become in the mid-term or long-term future.
  • CA vision describes actions the organization will take to achieve specific goals.
  • DA mission identifies the company's planned investments to increase revenue.
  • EA vision is only used by for-profit companies.
  • FA mission is only used by public sector organizations.

How the community answered

(32 responses)
  • A
    94% (30)
  • C
    3% (1)
  • D
    3% (1)

Explanation

A is correct because a mission statement defines why an organization exists - its core purpose (e.g., "To organize the world's information"). B is correct because a vision statement describes a desired future state - where the organization aspires to be long-term (e.g., "To be Earth's most customer-centric company").

Why the distractors are wrong:

  • C describes a strategy or action plan, not a vision
  • D describes a financial goal or investment plan, not a mission
  • E is false - nonprofits and public sector organizations widely use vision statements
  • F is false - missions are used by all organization types, including private companies

Memory tip: Think M = Meaning (mission = why we exist) and V = Vista (vision = the future landscape we're heading toward). Mission is present-focused purpose; vision is future-focused aspiration.

Topics

#mission statement#vision statement#strategic planning#organizational purpose

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