What are two common customer obstacles? (Choose two.)

Question

Options

• ALack of solution integration
• BHigh turnover of IT professionals
• CCompliance regulations
• DLimited resources
• ESecurity system blackouts

• A
  93% (25)
• B
  4% (1)
• E
  4% (1)

Explanation

Lack of solution integration (A) and compliance regulations (C) are recognized as two of the most common obstacles customers face when evaluating or adopting technology solutions. Integration gaps mean existing tools and new solutions don't work seamlessly together, creating friction and added cost. Compliance regulations impose strict requirements that constrain purchasing decisions, deployment options, and vendor selection.

Why the distractors are wrong:

• B (High IT turnover) is a workforce/HR challenge, not a primary technology adoption obstacle in standard frameworks.
• D (Limited resources) is real but considered a constraint, not an obstacle in the same category - and it's often a symptom, not a root cause.
• E (Security system blackouts) is too specific and operational; it's not a recognized category of common customer obstacles.

Memory tip: Think "I Can" - Integration gaps and Compliance requirements are the two obstacles that directly block what a customer can buy and how they can deploy it, making them the most universally cited barriers in technology sales contexts.

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