An organization is outsourcing a key database to be hosted by an external service provider. Who is BEST suited to assess the impact of potential data loss?

A database manager understands the technical aspects of the database and data recovery, but may not fully grasp the broader business consequences (e.g., financial, reputational) of data loss.

A public relations manager focuses on managing the organization's reputation *after* an incident, but they are not primarily responsible for *assessing the impact* of the data loss itself on business operations and finances.

A data privacy manager focuses on regulatory compliance and the impact on individuals' privacy rights, which is an important component of data loss impact, but not the entirety of the business impact (e.g., operational downtime, financial loss).

The business manager is BEST suited to assess the impact of potential data loss because they have a holistic understanding of how data loss would affect the organization's operations, finances, customer relationships, and overall strategic objectives. They can articulate the direct and indirect business consequences, such as revenue loss, operational downtime, contractual penalties, and reputational damage, which are critical for a comprehensive impact assessment.