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ASQ

CPGP · Question #289

Quality of print on packaging materials must be: Response:

The correct answer is B. Clear and resistant to fading. Print quality on packaging must be clear and resistant to fading (B) because packaging serves as the product's primary communication tool - legibility of ingredients, instructions, expiration dates, and branding must be maintained throughout the product's shelf life and…

Question

Quality of print on packaging materials must be:

Response:

Options

  • AThe lowest cost option
  • BClear and resistant to fading
  • CBased on the latest design trends
  • DDetermined by marketing

How the community answered

(24 responses)
  • A
    8% (2)
  • B
    75% (18)
  • C
    13% (3)
  • D
    4% (1)

Explanation

Print quality on packaging must be clear and resistant to fading (B) because packaging serves as the product's primary communication tool - legibility of ingredients, instructions, expiration dates, and branding must be maintained throughout the product's shelf life and distribution chain. Faded or illegible print can create safety risks, regulatory violations, and loss of consumer trust.

Why the distractors are wrong:

  • A (lowest cost) - cost is a business consideration, not a quality standard; cheap printing that fades defeats the packaging's purpose
  • C (latest design trends) - aesthetics and trends are secondary to functional durability and clarity
  • D (determined by marketing) - marketing influences design choices, but print quality standards are defined by functional and regulatory requirements, not marketing preferences

Memory tip: Think of packaging as a "permanent label" - if the ink fades before the product is used, the packaging has failed its job. Associate "quality print" with C.R. - Clear and Resistant (to fading).

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