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CHANGE-MANAGEMENT-FOUNDATION · Question #21

Which statement describes an advantage of using storylelling to engage people's hearts and mind more fully when communicating change?

The correct answer is C. Stories engage people with the challenges ahead and how can be overcome. Storytelling is a technique to communicate change in a way that engages people's hearts and minds more fully. Stories can convey the vision, purpose, and benefits of the change, as well as the challenges ahead and how they can be overcome. Stories can also inspire, motivate…

Communication

Question

Which statement describes an advantage of using storylelling to engage people's hearts and mind more fully when communicating change?

Options

  • AStories primarily engage rational thought so people logically work out what to do
  • BStories engage people by providing detailed plans and timescales for change
  • CStories engage people with the challenges ahead and how can be overcome
  • DStories entertain and help people relax, so they can be more positive about the change

How the community answered

(38 responses)
  • B
    3% (1)
  • C
    95% (36)
  • D
    3% (1)

Explanation

Storytelling is a technique to communicate change in a way that engages people's hearts and minds more fully. Stories can convey the vision, purpose, and benefits of the change, as well as the challenges ahead and how they can be overcome. Stories can also inspire, motivate, and persuade people to support and participate in the change. Therefore, option C is the best example of an advantage of using storytelling to communicate change. The other options are not advantages, as they either do not reflect the purpose of storytelling or do not engage people's hearts and minds.

Topics

#storytelling#change communication#hearts and minds#engagement

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