What elicitation technique is best described as a study to compare the strengths and weaknesses of an organization against its peers and competitors?

Question

Options

• ABrainstorming
• BMarket analysis
• CComparative analysis
• DBenchmarking

• A
  5% (2)
• B
  3% (1)
• C
  5% (2)
• D
  88% (35)

Explanation

Benchmarking is an elicitation technique that is best described as a study to compare the strengths and weaknesses of an organization against its peers and competitors. Benchmarking involves measuring and evaluating the performance, processes, or practices of an organization or a system with those of other organizations or systems that are considered to be the best in the industry or the domain. Benchmarking helps to identify the gaps, opportunities, and best practices for improvement and innovation. Benchmarking can be done at various levels, such as strategic, operational, functional, or technical. The other options are not elicitation techniques that can achieve the same goal as benchmarking. Brainstorming is a technique for generating a large number of ideas or options for solutions in a creative and collaborative way. Market analysis is a technique for researching and analyzing the market trends, demands, and preferences of the customers or the users. Comparativeanalysis is a technique for comparing and contrasting the similarities and differences between two or more items, such as concepts, theories, models, etc.

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