As part of a strategic initiative, a bank decides to expand operations to a new country where the most commonly used language is Spanish. The bank's current mobile application only supports English…

The correct answer is B. External drivers. The business need originated from external drivers, which are factors outside the control of the organization that influence its goals, objectives, and strategies. In this case, the external driver is the new country's market and language, which requires the bank to adapt its…

Strategy Analysis

Question

As part of a strategic initiative, a bank decides to expand operations to a new country where the most commonly used language is Spanish. The bank's current mobile application only supports English. The organization initiates a project to provide local language support for the app. From which level did the business need originate?

Options

AMiddle management
BExternal drivers
CBottom up
DTop down

How the community answered

(32 responses)

A
6% (2)
B
91% (29)
C
3% (1)

Explanation

The business need originated from external drivers, which are factors outside the control of the organization that influence its goals, objectives, and strategies. In this case, the external driver is the new country's market and language, which requires the bank to adapt its mobile application to meet the needs and expectations of the potential customers. By providing local language support for the app, the bank can increase its competitive advantage and customer satisfaction in the new

Topics

#business need#external drivers#needs assessment#strategy origination

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