Which is a business-focused engagement deliverable and also directly leads to new product plus services opportunities?

Question

Options

• AResults from technical demonstrations of Cisco products
• BSummary of industry best-practices for managing technology
• CResults an account planning session,attended by Cisco and two key channel partners
• DA roadmap of customer initiatives / projects,which includes Cisco and Channel Partner's offerings

• A
  13% (7)
• B
  7% (4)
• C
  2% (1)
• D
  79% (44)

Explanation

A customer initiative/roadmap (D) is the only choice that is both business-focused and forward-looking enough to surface new product and services opportunities - it maps where the customer is headed, making gaps and Cisco/partner solutions visible in context.

Why the distractors fail:

• A is technical, not business-focused, and demos show existing capabilities rather than uncovering future needs.
• B is educational/advisory content - useful, but it doesn't tie to a specific customer's pipeline or create direct sales opportunities.
• C (account planning session results) is closer, but a session outcome is internal-facing and planning-oriented, not a customer-facing deliverable that maps their initiatives to offerings.

Memory tip: Think "roadmap = revenue map" - whenever a deliverable literally charts a customer's future projects alongside vendor offerings, it's inherently both business-aligned and a pipeline generator. If the answer options include something with "roadmap + customer initiatives + partner offerings," that's your D.

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