Which would be a non-financial benefit?

Question

Options

• ASavings in a customer's travel expense
• BSlow down a customer's growth rate for acquiring new storage hardware
• CImproved quality of video,which results in a better experience for fans at the customer's sporting
• DHigher revenue per order,enabled by customer service reps more frequently involving remote

• A
  3% (1)
• B
  10% (3)
• C
  79% (23)
• D
  7% (2)

Explanation

Option C is correct because improved video quality leading to a better fan experience is a qualitative, experiential outcome - it cannot be directly measured in dollars or assigned a monetary value. Non-financial benefits improve satisfaction, quality, or perception rather than a company's income statement or cost structure.

Why the distractors are wrong:

• A - Travel expense savings are a direct, measurable cost reduction - a clear financial benefit.
• B - Slowing hardware acquisition spending reduces capital expenditure - also a financial benefit.
• D - Higher revenue per order is explicitly financial; it shows up as increased income.

Memory tip: Ask yourself, "Can I put a dollar sign on it directly?" If yes → financial benefit. Fan satisfaction, morale, quality of experience, and brand perception resist easy dollar conversion → non-financial. Think Financial = Figures; Non-financial = Not on the balance sheet.

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