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810-440 · Question #58

Who is directly responsible for the customer relationship?

The correct answer is D. Account team (account manager, engineer). The account team, comprising the account manager and engineer, holds direct responsibility for managing and maintaining the customer relationship.

Introduction to Business Architecture

Question

Who is directly responsible for the customer relationship?

Options

  • ATechnology specialists
  • BBusiness architect
  • CSales leadership
  • DAccount team (account manager, engineer)

How the community answered

(31 responses)
  • A
    3% (1)
  • B
    3% (1)
  • C
    6% (2)
  • D
    87% (27)

Why each option

The account team, comprising the account manager and engineer, holds direct responsibility for managing and maintaining the customer relationship.

ATechnology specialists

Technology specialists focus on specific technical solutions or products rather than overall customer relationship management.

BBusiness architect

A Business architect focuses on aligning business and technical strategies, not direct, ongoing customer relationship ownership.

CSales leadership

Sales leadership oversees sales strategies and teams but typically does not directly manage individual customer relationships on an day-to-day basis.

DAccount team (account manager, engineer)Correct

The account team, typically led by an account manager, is the primary point of contact for the customer and is directly responsible for building and nurturing the overall customer relationship, understanding their needs, and ensuring satisfaction. Engineers within the account team also contribute by providing technical expertise and support, which is integral to a healthy customer relationship.

Concept tested: Roles in customer relationship management

Topics

#customer relationship#account team#roles and responsibilities

Community Discussion

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