A company wishes to use personal data of their customers. They wish to start sending all female customers a customized newsletter. What right do all data subjects have in this scenario?

The correct answer is C. The right to object to profiling. The right to compensation. Incorrect. It is unlikely that all data subjects will suffer harm that must be compensated in this scenario. The right to object to profiling. Correct. All data subjects have a right to object to the processing of personal data for direct marketing…

Rights of the data subject

Question

Options

AThe right to rectification
BThe right to compensation
CThe right to object to profiling

How the community answered

(21 responses)

A
5% (1)
B
10% (2)
C
86% (18)

Explanation

The right to compensation. Incorrect. It is unlikely that all data subjects will suffer harm that must be compensated in this scenario. The right to object to profiling. Correct. All data subjects have a right to object to the processing of personal data for direct marketing, including profiling. This is clearly profiling. (Literature: A, Chapter The right to rectification. Incorrect. It is unlikely that the company has incorrect data on all data subjects, so the right to rectification does not apply.

Topics

#right to object#profiling#direct marketing#Article 21

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