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P_SAPEA_2023 · Question #24
P_SAPEA_2023 Question #24: Real Exam Question with Answer & Explanation
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Question
Wanderlust's numbers for order booking have been on a free-fall, ever since a recent economic downturn reduced showroom footfall to near zero. To counter the drop in in-person bookings, the CEo and CIo have been looking to revive their online channel, which was started six years ago. However, this channel was seldom used before the pandemic, which has led to a complete breakdown of Wanderlust's online marketing business ecosystem. Also of major concern, is their existing Non-SAP Marketing application, which lays unused due to poor integration with SAP CRM. As Chief Enterprise Architect, you have been approached by the CEo to document the online marketing business ecosystem first. Which of the following actions would you do to meet your CEO's request? Note: There are 2 correct answers to this question
Options
- AIdentify a suitable online marketing application that is better integrated with SAP CRM and ECC
- BIdentify the online marketing business capabilities and processes.
- CIdentify the key organizational units, partners, and stakeholder groups that make up the online
- DDraw an organization map highlighting the inter relationships and hierarchies amongst the above
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