Which customer statement indicates that you have an ideal opportunity for selling an Aruba mobile engagement solution?

Question

Options

• A"Airports are known for being a hassle, but we want to change this. We would like to give travelers
• B"We want to use technology to accelerate student learning, but to achieve this we need a network
• C"We are a fast paced game design company, but developers have been complaining about
• D"Our business is ever-expanding and we have added so many new mobile devices and so much

• A
  9% (2)
• B
  83% (19)
• C
  4% (1)
• D
  4% (1)

Explanation

Option B describes an educational institution seeking to use technology to enhance student learning with a supporting network - this maps directly to Aruba Mobile Engagement's core value proposition: delivering location-aware, personalized content to mobile users to drive meaningful interactions, which is a flagship use case in education (campus wayfinding, proximity-based learning notifications, student engagement apps).

Option A (airports) suggests a Wi-Fi infrastructure or guest access (ClearPass) need rather than a mobile engagement play - airports typically lead with connectivity and throughput, not location-based personalization. Option C (game company / developer complaints) points toward network performance or application visibility tools like Aruba NetInsight or AirWave, not engagement services. Option D (expanding business / many mobile devices) signals a Mobile Device Management (MDM) or network scalability conversation, not a location-based engagement solution.

Memory tip: Anchor "Mobile Engagement" to the word engage - the trigger is a customer who wants to actively interact with people through their phones based on where they are. Education ("accelerate student learning via mobile") hits this perfectly; the other three are about connectivity, performance, or device count.

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