What should you do after closing the sale and successfully implementing it?

Question

Options

• APresent the invoice.
• BAsk for opportunities to upsell.
• CQuickly move on to the next customer.
• DAsk for referrals.

• A
  2% (1)
• B
  2% (1)
• C
  7% (3)
• D
  88% (38)

Explanation

After a successful sale and implementation, asking for referrals (D) is the best next step because a satisfied customer is your most credible advocate - their endorsement carries trust that no cold outreach can match, and it costs nothing to ask.

• A (Present the invoice) is already handled during the sale/implementation process, not a strategic post-sale action.
• B (Upsell) may be appropriate eventually, but doing it immediately after closing feels pushy and can damage the relationship before it's solidified.
• C (Move on quickly) wastes the goodwill you just built and ignores the lifetime value of the customer relationship.

Memory tip: Think "Happy customer = free salesperson." The moment they're satisfied is your best - and cheapest - opportunity to grow your pipeline through referrals.

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