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ASQ

CMQ-OE · Question #62

Which of the following should be accomplished first when implementing customer relationship management initiatives?

The correct answer is A. Target key customers for relationship management. See the full explanation below for the reasoning.

Question

Which of the following should be accomplished first when implementing customer relationship management initiatives?

Options

  • ATarget key customers for relationship management.
  • BAppoint a manager to supervise the customer service representative.
  • CAssign a relationship manager to each key customer.
  • DDevelop customer relationship management plans.

How the community answered

(24 responses)
  • A
    83% (20)
  • B
    4% (1)
  • C
    8% (2)
  • D
    4% (1)

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