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CIPP-US · Question #84

Based on the 2012 Federal Trade Commission report "Protecting Consumer Privacy in an Era of Rapid Change", which of the following directives is most important for businesses?

The correct answer is B. Integrating privacy protections during product development. According to the FTC report, the most important directive for businesses is to adopt a "privacy by design" approach, which means integrating privacy protections throughout the entire product lifecycle, from initial design to disposal. This includes implementing reasonable…

Limits on Private-Sector Collection and Use of Data

Question

Based on the 2012 Federal Trade Commission report "Protecting Consumer Privacy in an Era of Rapid Change", which of the following directives is most important for businesses?

Options

  • AAnnouncing the tracking of online behavior for advertising purposes.
  • BIntegrating privacy protections during product development.
  • CAllowing consumers to opt in before collecting any data.
  • DMitigating harm to consumers after a security breach.

How the community answered

(59 responses)
  • A
    5% (3)
  • B
    81% (48)
  • C
    10% (6)
  • D
    3% (2)

Explanation

According to the FTC report, the most important directive for businesses is to adopt a "privacy by design" approach, which means integrating privacy protections throughout the entire product lifecycle, from initial design to disposal. This includes implementing reasonable security measures, collecting only the data needed for a specific purpose, retaining data only as long as necessary, and safely disposing of data that is no longer needed. The FTC report also recommends that businesses provide clear and transparent privacy notices, offer consumers meaningful choices about how their data is used, and increase their accountability for data

Topics

#FTC 2012 report#Privacy by Design#consumer privacy framework#product development

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