CCBA · Question #563
A general insurance company wants to enter a new market that has the potential for high profit and little competition. The business analyst (BA) was asked to prepare a presentation for key…
The correct answer is B. Business model canvas. A Business Model Canvasprovides avisual representation of how the company will deliver value in the new market, making it the best tool for presenting this opportunity. The BABOK® Guide (Chapter 10.3 - Business Model Canvas)states that this tool is used todefine value…
Question
A general insurance company wants to enter a new market that has the potential for high profit and little competition. The business analyst (BA) was asked to prepare a presentation for key stakeholders to show how the new segment will deliver value for stakeholders. Which of the following is best suited for this purpose?
Options
- ABusiness architecture
- BBusiness model canvas
- CBusiness case
- DCapability analysis map
How the community answered
(29 responses)- A3% (1)
- B93% (27)
- D3% (1)
Explanation
A Business Model Canvasprovides avisual representation of how the company will deliver value in the new market, making it the best tool for presenting this opportunity. The BABOK® Guide (Chapter 10.3 - Business Model Canvas)states that this tool is used todefine value propositions, revenue streams, customer segments, and key partners.
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