What features support data governance in Adobe RT-CDP? (Select two.)

Question

Options

• ARole-based access control (RBAC).
• BProbabilistic identity stitching.
• CIdentity Graph integration.
• DData retention policy management.

• A
  76% (37)
• B
  8% (4)
• C
  16% (8)

Explanation

Role-based access control (RBAC) and data retention policy management are core pillars of data governance because they directly control who can access data and how long data is kept - both fundamental compliance and security concerns. RBAC (A) enforces least-privilege access, ensuring only authorized users can view or act on sensitive data segments. Data retention policy management (D) allows organizations to define rules for how long data persists, supporting regulations like GDPR's right to erasure.

Why the distractors are wrong:

• B (Probabilistic identity stitching) is an identity resolution technique that infers user connections using statistical modeling - it's about building profiles, not governing access or compliance.
• C (Identity Graph integration) manages deterministic/probabilistic identity links across devices and channels - again, an identity resolution feature, not a governance control mechanism.

Memory tip: Think "governance = guardrails." RBAC guards the door (who gets in), and retention policies guard the clock (how long data stays). If an answer sounds like "building a better profile," it's identity resolution - not governance.

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