Which method can be used to exclude specific products from recommendations?

Question

Options

• AProfile Scripts
• BFilters in criteria configuration
• CRecommendations Exclusion Script
• DJSON-based catalog feeds

• A
  4% (2)
• B
  78% (38)
• C
  6% (3)
• D
  12% (6)

Explanation

Filters in criteria configuration (option B) is correct because recommendation platforms like Adobe Target provide built-in filter rules within criteria settings that let you define conditions to exclude specific items - such as out-of-stock products, low-margin SKUs, or items already purchased - directly at the algorithm level, before results are served.

Why the distractors are wrong:

• A (Profile Scripts): These capture and store visitor behavior/attributes for personalization logic; they influence who sees recommendations, not which products are excluded from the catalog.
• C (Recommendations Exclusion Script): This is not a real, named feature - it's a plausible-sounding fabrication designed to trap test-takers.
• D (JSON-based catalog feeds): These are used to import product data into the recommendation catalog, not to exclude specific items from appearing in results.

Memory tip: Think of criteria configuration as the "recipe" for your recommendations - filters are the ingredient restrictions baked into that recipe. If you don't want certain products in the dish, you exclude them in the recipe (criteria), not in the grocery delivery (catalog feed) or the customer profile.

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