You just started a small business and need to create a logo. Although you are technically savvy, your artistic creativity is limited. You decide to launch a contest to seek creative ideas for your…

The correct answer is C. crowd sourcing. Crowdsourcing (C) is correct because it describes the practice of obtaining ideas, services, or content by soliciting contributions from a large, open group of people - typically via the internet - rather than from a traditional employee or vendor. Launching a public contest…

Project Management and Business Concepts

Question

You just started a small business and need to create a logo. Although you are technically savvy, your artistic creativity is limited. You decide to launch a contest to seek creative ideas for your logo. Using the Internet and social networking in this manner is known as:

Options

Afolksonomy
Boutsourcing
Ccrowd sourcing
Dsocial engineering

How the community answered

(37 responses)

A
3% (1)
B
8% (3)
C
86% (32)
D
3% (1)

Explanation

Crowdsourcing (C) is correct because it describes the practice of obtaining ideas, services, or content by soliciting contributions from a large, open group of people - typically via the internet - rather than from a traditional employee or vendor. Launching a public contest for logo ideas is a classic crowdsourcing example.

Why the others are wrong:

A (Folksonomy) refers to a user-generated classification/tagging system (like hashtags or social bookmarking) - it's about organizing information, not soliciting creative work.
B (Outsourcing) means hiring an external company or individual to do a specific job under contract - it implies a formal, paid arrangement with a known party, not an open public contest.
D (Social engineering) is a cybersecurity term for manipulating people into divulging confidential information or taking harmful actions - it has a negative, deceptive connotation.

Memory tip: Think of "crowd" + "sourcing" literally - you're sourcing your solution from the crowd. If it's open to the public and you're collecting ideas or work from many unknown people, it's crowdsourcing.

Topics

#crowdsourcing#social networking#business strategy#outsourcing

Community Discussion

Ingrid P.May 28, 2026

C is your answer. Opening a contest to the general public via the internet to gather creative contributions is the textbook definition of crowdsourcing, where you tap a large group of people rather than a hired specialist to solve a problem or generate ideas.

Mateus R.Jun 1, 2026

C is your answer, no question about it. Think of it like a town square in the old days where a merchant would stand up and shout "whoever brings me the best design for my shop sign wins a gold coin," and a hundred strangers compete for the prize, that is crowdsourcing, tapping the collective talent of the public instead of hiring one expert. Outsourcing, option B, would mean you quietly hired a design firm or a contractor to do the job for you, which is a private arrangement and has nothing to do with opening the contest to the crowd. The key detail that locks in C is the open, public, competitive nature of the request, which is exactly what platforms like 99designs or even a simple Facebook contest exploit when they let anyone submit ideas.

Mei-Ling H.Jun 1, 2026

Good breakdown, and I will just add that the word "public" in the question stem is your fastest signal because once you see that the request is open to anyone, you can eliminate every option that involves a closed or contracted arrangement before you even finish reading the other choices.

Mei-Ling H.May 9, 2026

The word "outsourcing" in option B is the real trap here because you are technically going outside your own effort, but outsourcing implies you are paying a specific contractor or vendor, not opening an idea to the public at large. Crowdsourcing in option C is the precise term for broadcasting a task or contest to an undefined crowd and letting anyone contribute, which is exactly what a logo contest does.

Quincy P.May 12, 2026

Solid breakdown, and worth adding that the crowd in crowdsourcing also shifts quality control risk to the requester, since you lose the vetting and accountability that come with a contracted vendor relationship.

Nina C.May 17, 2026

Saw this one on my actual exam and almost picked B, but crowdsourcing is specifically about tapping a public group for ideas.

Mei-Ling H.May 19, 2026

Crowdsourcing does pull from a broad public group, but the key qualifier on most versions of that question is "large undefined group," so if the stem words it differently, that phrasing alone can shift the answer.

Quincy P.May 4, 2026

Good catch with this one. The scenario describes you opening up a design task to a large, undefined group of people via the Internet rather than hiring a specific contractor or agency, which is the key signal. Outsourcing (B) would mean contracting a known third party, and social engineering (D) is an attack vector where someone manipulates people into disclosing sensitive info, so both of those are out immediately. Folksonomy (A) is collaborative tagging and classification of content, not task delegation. Here is my genuine question for the group: what is the practical line between crowdsourcing and outsourcing when you are using a freelance platform like Upwork where you post a job and get bids from hundreds of unknown people? Does the open-and-anonymous nature of the pool push it toward the C answer even on a paid platform, or does payment to a selected individual collapse it back into outsourcing?

Full 1D0-61A Practice