PDPF · Question #105
We know that when browsing the internet there is a lot of personal data that is collected. One mechanism for collecting this data is cookies. How do marketers use this collected personal data?
The correct answer is C. They create behavioral profiles, applying tags to web page visitors. These profiles can be marketed. There are some types of cookies, each with its own purpose. Cookies are considered personal data, as they can identify a person. In the case of the issue we are talking about the Tracking Cookies. These monitor our browsing activities and bombard us with advertisements and…
Question
We know that when browsing the internet there is a lot of personal data that is collected. One mechanism for collecting this data is cookies. How do marketers use this collected personal data?
Options
- ACollecting logs from web servers and running campaigns promoting products on social media.
- BCollecting the logs from the web servers, they analyze which products are most visited and sold,
- CThey create behavioral profiles, applying tags to web page visitors. These profiles can be marketed
How the community answered
(24 responses)- A4% (1)
- B4% (1)
- C92% (22)
Explanation
There are some types of cookies, each with its own purpose. Cookies are considered personal data, as they can identify a person. In the case of the issue we are talking about the Tracking Cookies. These monitor our browsing activities and bombard us with advertisements and advertisements. You may have already encountered the situation of searching for a particular product on the internet and then seeing ads for that product or similar on various websites.
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