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BCS-ISEB

ISEB-BA1 · Question #62

In which of the following circumstances is supplier power high?

The correct answer is C. When the supplier brand is powerful. See the full explanation below for the reasoning.

Question

In which of the following circumstances is supplier power high?

Options

  • AWhen switching costs are low.
  • BWhen there are relatively few customers.
  • CWhen the supplier brand is powerful.
  • DWhen alternatives are readily available.

How the community answered

(29 responses)
  • A
    3% (1)
  • B
    7% (2)
  • C
    72% (21)
  • D
    17% (5)

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