IIA
IIA-CFSA · Question #230
The companies strive to improve customer acquisition, services and retention through the use of following methods EXCEPT:
The correct answer is C. One-to-one marketing. See the full explanation below for the reasoning.
Question
The companies strive to improve customer acquisition, services and retention through the use of following methods EXCEPT:
Options
- AMarket Analysis
- BCustomer relationship management
- COne-to-one marketing
- DNone of these
How the community answered
(56 responses)- A5% (3)
- B4% (2)
- C80% (45)
- D11% (6)
Community Discussion
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