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HP2-K37 · Question #2

Which market analysis model can be used to characterize the pressures that customers respond to?

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Question

Which market analysis model can be used to characterize the pressures that customers respond to?

Options

  • AMcKinsey7s
  • Bstrengths, weaknesses, opportunities, and threats (SWOT)
  • Cpolitical, economic, social, technical (PEST)
  • Dvalue, rarity, instability, and organization (VRIO)

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