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E20-007 · Question #19

E20-007 Question #19: Real Exam Question with Answer & Explanation

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Question

You have used k-means clustering to classify behavior of 100, 000 customers for a retail store. You decide to use household income, age, gender and yearly purchase amount as measures. You have chosen to use 8 clusters and notice that 2 clusters only have 3 customers assigned. What should you do?

Options

  • ADecrease the number of clusters
  • BIncrease the number of clusters
  • CDecrease the number of measures used
  • DIdentify additional measures to add to the analysis

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You have used k-means clustering to classify behavior of 100, 000... | E20-007 Q#19 Answer | NerdExam