CompTIA
DA0-001 · Question #21
An e-commerce company recently tested a new website layout. The website was tested by a test group of customers, and an old website was presented to a control group. The table below shows the percenta
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Data Analysis
Question
An e-commerce company recently tested a new website layout. The website was tested by a test group of customers, and an old website was presented to a control group. The table below shows the percentage of users in each group who made purchases on the websites:
Which of the following conclusions is accurate at a 95% confidence interval?
Exhibit
Options
- AIn Germany, the increase in conversion from the new layout was not significant.
- BIn France, the increase in conversion from the new layout was not significant.
- CIn general, users who visit the new website are more likely to make a purchase.
- DThe new layout has the lowest conversion rates in the United Kingdom.
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Topics
#A/B Testing#Statistical Significance#Conversion Rates#Data Interpretation