A major corporation issued this statement: "We see ourselves now and in the future as a company with a strong customer franchise, known for reliability, trust and integrity in all relationships. Our…

A major corporation issued this statement: "We see ourselves now and in the future as a company with a strong customer franchise, known for reliability, trust and integrity in all relationships. Our business will be based on technologies that have evolved over a long history and which will give us unique advantages over our competition. These technologies will span our core businesses and will also go beyond boundaries we can see today." What type of statement is this?