Which of the following is a strategy archetype focused on increasing revenues?

The correct answer is C. Growth/acquisition. The strategy archetype focused on increasing revenues is "Growth/Acquisition" as defined by COBIT 2019. This strategy archetype is characterized by expanding the enterprise's market share and revenue base through mergers and acquisitions, organic growth and business…

Designing and Implementing a Governance System

Question

Options

AInnovation/differentiation
BClient service/stability
CGrowth/acquisition
DCost leadership

How the community answered

(22 responses)

A
9% (2)
B
5% (1)
C
82% (18)
D
5% (1)

Explanation

The strategy archetype focused on increasing revenues is "Growth/Acquisition" as defined by COBIT 2019. This strategy archetype is characterized by expanding the enterprise's market share and revenue base through mergers and acquisitions, organic growth and business diversification. The focus is on growth, revenue and market share and the success of this archetype is measured by the enterprise's ability to achieve these objectives.

Topics

#strategy archetypes#growth/acquisition#design factors#revenue focus

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Full COBIT-2019 Practice