IBM
C2030-283 · Question #49
C2030-283 Question #49: Real Exam Question with Answer & Explanation
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Question
The Chief Marketing Officer of a global retailing company wants to use customer input to gain further insight into the revenue impact of marketing and sales campaigns. The Chief Information Officer is requesting a transformation project to enrich the company's system of record customer relationship management application by integrating it with a new system of engagement application. What should be recommended?
Options
- ACreate a spreadsheet report of each salesclerk's monthly commission
- BStart a campaign on social media to solicit feedback from the company's followers
- CDeploy tablet computers to each store manager so that sales can be tracked in real time
- DUse near real time analytics on data generated from the company's website and social media
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