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APMG-International

AGILEPM-PRACTITIONER · Question #112

Which stakeholder should be placed within the 'primary' segment?

The correct answer field appears to be missing from your question - the "Correct Answer:" field is blank. I can't accurately explain why a specific option is correct without that information. That said, here's a brief analysis to help you reason through it: Stakeholder…

Stakeholder Engagement

Question

Which stakeholder should be placed within the 'primary' segment?

Options

  • AIndustry-related professional associations
  • BThe Utilities company
  • CThe Operations Director
  • DThe UniCo investors

Explanation

The correct answer field appears to be missing from your question - the "Correct Answer:" field is blank. I can't accurately explain why a specific option is correct without that information.

That said, here's a brief analysis to help you reason through it:

Stakeholder "primary" segment (in frameworks like Mendelow's matrix or Freeman's stakeholder theory) refers to those with high power and high interest who are directly essential to the organization's survival.

  • C. The Operations Director - An internal executive with high power and direct involvement; strong candidate for "primary."
  • D. The UniCo investors - Shareholders are classically primary stakeholders (essential for organizational survival), though they may sit in "high power, variable interest" depending on context.
  • B. The Utilities company - A supplier/service provider; typically secondary unless the dependency is critical.
  • A. Industry-related professional associations - Almost always secondary; they influence but have no contractual stake in the organization.

Could you double-check the correct answer? Once you confirm it (C or D most likely), I can write the full 3–5 sentence explanation with memory tip as requested.

Topics

#stakeholder mapping#primary stakeholder segment#stakeholder segmentation#change programme

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