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AD0-E605 · Question #55

Which component plays a key role in identity stitching in Adobe RT-CDP?

The correct answer is C. Identity Graph. Identity Graph is the component responsible for identity stitching in Adobe RT-CDP because it maintains a dynamic map of relationships between different identifiers (email, device IDs, cookies, CRM IDs, etc.), allowing Adobe to link fragmented data points into a single unified cu

Profile Unification and Segmentation

Question

Which component plays a key role in identity stitching in Adobe RT-CDP?

Options

  • AUnified Profile Dashboard
  • BData Governance Service
  • CIdentity Graph
  • DData Ingestion APIs

How the community answered

(31 responses)
  • A
    6% (2)
  • B
    10% (3)
  • C
    81% (25)
  • D
    3% (1)

Explanation

Identity Graph is the component responsible for identity stitching in Adobe RT-CDP because it maintains a dynamic map of relationships between different identifiers (email, device IDs, cookies, CRM IDs, etc.), allowing Adobe to link fragmented data points into a single unified customer profile across channels and devices.

The other options serve different purposes: the Unified Profile Dashboard is a visualization/reporting layer, not a data-linking engine; the Data Governance Service handles data usage policies and compliance enforcement; and Data Ingestion APIs are the entry points for bringing raw data into the platform - none of these perform the stitching logic itself.

Memory tip: Think of "stitching" like sewing - you need a graph (a network of connected threads/nodes) to weave multiple identities together. Identity Graph = the "needle and thread" that connects fragmented identities into one whole.

Topics

#identity stitching#Identity Graph#profile unification#identity resolution

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