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500-560 · Question #75

What switching product should you lead with for a midmarket customer?

The correct answer is B. Catalyst SG 550xG. Catalyst SG 550xG is Cisco's designated lead switching product for midmarket customers because it sits at the right intersection of advanced features (including 10G uplinks and stacking support), scalability, and price point - purpose-built for growing businesses that need more…

Meraki Switching Solutions

Question

What switching product should you lead with for a midmarket customer?

Options

  • ACatalyst C9200
  • BCatalyst SG 550xG
  • CSG250X
  • DC2960L

How the community answered

(17 responses)
  • A
    6% (1)
  • B
    71% (12)
  • C
    6% (1)
  • D
    18% (3)

Explanation

Catalyst SG 550xG is Cisco's designated lead switching product for midmarket customers because it sits at the right intersection of advanced features (including 10G uplinks and stacking support), scalability, and price point - purpose-built for growing businesses that need more than basic switching but aren't yet at full enterprise scale.

Why the distractors are wrong:

  • A (C9200): This is an enterprise-tier Catalyst 9000 series switch - powerful, but overbuilt and overpriced for a typical midmarket opportunity. Lead with it for enterprise, not midmarket.
  • C (SG250X): This is a "smart switch" positioned for small businesses, one tier below midmarket. It lacks the advanced management and scalability midmarket customers require.
  • D (C2960L): An aging entry-level enterprise platform that Cisco has been transitioning away from; it's not the recommended lead product for any current segment.

Memory tip: Think of the 550 in "SG 550xG" as the sweet spot - 500-level = midmarket (5 letters in "mid"), while SG250 = small (250 is half of 500, just as small is smaller than mid).

Topics

#Meraki switching products#Midmarket segmentation#Product positioning#SG series switches

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